Aaron Sal, CPA, CFP®

Aaron Sal



I attended Grand Valley State University, where I received a Bachelor of Science degree and Master of Science degree in Accounting. I am Certified Public Accountant and a CERTIFIED FINANCIAL PLANNER™.

What is your area of specialty – how do you best help your clients?

I have in-depth experience with financial statement reporting, tax and financial planning, transaction consulting, and financial and wealth management strategies. I enjoy working with individuals and business owners, providing solutions that add value and help drive their continued success. My specialty areas include tax strategies and planning, wealth strategies and planning, financial reporting, succession planning, and transaction consulting for individuals and closely-held businesses.

What are your top 5 strengths? What is your favorite strength?

Achiever, Focus, Maximizer, Learner, Analytical. Constantly learning new things.

How do you like to give back to the community?

I am a proud board member of Byron Center Christian School. I regularly led fundraising for Team Hungerford for the Juvenile Diabetes Research Foundation, an organization I am very passionate about, and was honored to be awarded several Golden Sneakers for excellence in fundraising.

Accomplishment you’re proud of?

Proud dad to three amazing children!!!

Tell us about your life outside of work (family/pets/sports/activities/interests/hobbies)

I love the outdoors: hiking, biking, skiing, fishing, camping, kayaking, boating, etc. If its outdoors, I am all in!

What is your favorite part of working at the firm?

We have a diverse group of individuals that are passionate about the work they do and it shows in the enthusiasm brought to each day.